With the help of The LCCC Foundation the Lancashire County Cricket Club aims to become an important and central hub for the community that it serves. We will strive to work in partnership with local charities and organisations to make a positive difference and welcome collaborative working.
Lancashire Unites To Launch Community Project
- FOOTBALLERS FROM two Lancashire clubs joined up with several Lancashire County Cricket Club stars to help launch The Lancashire Way at Emirates Old Trafford.
Preston North End's Kevin Davies and Corry Evans, Josh King and Bryan Dabo from Blackburn Rovers were put through their paces by Lancashire's James Anderson, Paul Horton, Luis Reece, Wayne White and Kate Cross to help launch the Club’s partnership with the LCCC Foundation and Lancashire Cricket Board for 2014.
Also in attendance were Callum Flynn and Jordan Williams from the England Physical Disability squad and brothers Minaj and Mohammed Bhada, who were selected to play in the Lord’s Taverners City Cup last year.
The Lancashire Way is aimed at promoting inclusivity and raising participation levels across Lancashire and the North West of England.
All parties will be involved in delivering six projects throughout 2014:
- Schools Open Day – On Tuesday 24th June – The Club anticipates that over 5,000 school children will be at Emirates Old Trafford for Day Three of the Lancashire v Northamptonshire LV=County Championship game. This will demonstrate that Emirates Old Trafford is open and accessible to the Community.
· Table Cricket - As an integral part of the LCCC Foundation’s work to Inspire Communities through Cricket the Disability Table Cricket programme provides young people with learning difficulties and disabilities from schools across the North West with coaching and competition opportunities. The programme involves 16 school teams participating in three weeks of Table Cricket Coaching, delivered by qualified coaches, followed by a competition.
· Trafford Day– Prior to Lancashire Lightning’s opening match of their NatWest T20 Blast campaign against Worcestershire Royals (7pm, Saturday 17 May 2014), Emirates Old Trafford will host a recreational game of T20 cricket between a Central Lancashire League XI and a Last Man Stands XI (Starts 2:15pm). Recreational cricketers from across the county, and residents and businesses from the borough of Trafford will be able to watch both games for a nominal price to experience an afternoon of exhilarating cricket, from grassroots to the professional game.
· South Asian Talent Search–Over 50 young men from a South Asian background who reside in Manchester, Salford and Trafford attended trials at Emirates Old Trafford in February. Following a further series of trials, successful participants will be invited to represent Manchester in the Lord’s Taverners’ City Cup which takes place in July.
· Adult Coaching Courses–The Intro to Cricket course is a four-week course aimed at adults who have never played cricket before, with the ultimate aim of increasing adult participation in the sport. During the programme, participants will learn the basics of the game in a fun and enjoyable environment. They will complete the course equipped with the basic skills to play the game socially. The Adult Intermediate course helps players take their game to the next level by building on the fundamental skills acquired during the Intro to Cricket course to improve technique, shot selection and tactics – an ideal option for those who have played previously and already have a grasp of the basics and those progressing from the Intro to Cricket course.
· Corporate 6-a-side Competitions - Our six-a-side competitions are for mixed teams (at least 1 female player per team) and are aimed at local businesses to highlight the fun of playing cricket. In 2014 we are developing the one-off tournaments we ran in 2013 into a league which will run through June & July.
LCCC Cricket Director Mike Watkinson said: “Cricket is important to Lancashire people and collectively we have a responsibility to ensure that all communities can access cricket. We want to open up cricket to all communities from Playground to Test Arena.”
Sporting Foundation For Life
Picture: Staff from LCCC Foundation, Salford Red Devils Foundation, Trafford Housing Trust and City West Housing Trust at the Sporting Foundations for Life launch.
Lancashire County Cricket Club Foundation and Salford Red Devils Foundation secure £307,900 to deliver the ‘Sporting Foundations for Life’ project
Lancashire County Cricket Club Foundation, in partnership with Salford Red Devils Foundation, have successfully secured £307,900 from the Sport England Community Sport Activation Fund, Trafford Housing Trust Community Panels and City West Housing Trust to deliver the ‘Sporting Foundations for Life’ project over the next 3 years as part of a total project worth £370,400. It is among 88 projects to receive a share of £15 million of funding to support grassroots sport activity across the country.
‘Sporting Foundations for Life’ is a joint project between the LCCC Foundation, Salford Red Devils Foundation, the five Trafford area Community Panels and City West Housing Trust to deliver a programme of informal sporting activity across the communities of Trafford and Salford, capitalising on the legacy of the Ashes Test Match and Rugby League World Cup in 2013. The project aims to increase the once-a-week participation levels of 14-25 year olds living within housing association properties by establishing needs driven activity in 20 identified local communities. The two Project Activators will recruit local volunteer Community Champions and train them up to develop, deliver and maintain Activation Programmes and Informal Central Venue Leagues which will be used to promote increased levels of sports participation.
Mike Diaper, Sport England Director of Community Sport, said: "It’s great to be working with innovative projects, like Sporting Foundations for Life, to offer people the chance to get into sport in a way that best suits them. The investment being made through the Community Sport Activation Fund is making a real difference at a very local level. I’m particularly pleased that more than half the funding is going into projects in deprived areas, helping more people develop a lifelong sporting habit.”
Staff from LCCC Foundation, Salford Red Devils Foundation, Trafford Housing Trust and City West Housing Trust at the Sporting Foundations for Life launch.
Picture : Lanky and Doctor Devil, the 2 club mascots, celebrating the funding news.
Sandy Mitchell, LCCC Foundation Head of Community Development said: “The project offers a great opportunity for both Foundations to expand their reach into local communities, promoting the sports of cricket and rugby league and using the professional clubs’ brands to engage and inspire young people.”
Martyn Hague, Head of Neighbourhoods at City West, said: “We are delighted to be working with our partners to continue the legacy of the Ashes and Rugby League World Cup. This fantastic project will benefit residents in our communities across Salford and increase the opportunities for everyone to get involved in these sports.”
Elaine Johnson, Managing Director of Localities at Trafford Housing Trust (THT) added, ‘THT is proud that the five THT Community Panels collectively recognised the benefits of this project and decided to get involved. It will make a real difference to the lives of young people by bringing sport close to local communities and using it positively to develop life skills, employment and volunteering opportunities. It might also provide us with a future international sporting star!’
The Community Sport Activation Fund is investing a total of £47.5 million of funding over five funding rounds. Already 156 projects have shared in £27.2 million of funding over three rounds, receiving grants of between £50,000 and £250,000 to provide grassroots sport at a very local level.
For more information on this project, please contact Howard Shore, Senior Project Activator on
email@example.com or 0161 868 6850